The inspiration for this design came from the objective of creating a product that is both eco-friendly and effective. Stanislav Schvechkov recognized the importance of caring for the Earth and wanted to reflect this in the design. By focusing on the product's eco-friendly composition and effectiveness, Schvechkov was able to create an attractive design that aligns with the values of consumers who prioritize sustainability.
What sets this washing liquid container apart from others is its ability to convey an image of cleanliness and safety. The use of safe, natural green and pure white colors creates an impression of a natural and safe product. This design was developed through a thorough design audit, customer perception surveys, and a clear image concept of the product's manufacturer. By incorporating these elements, the design successfully communicates the product's qualities to consumers.
The washing liquid container is made from PET material and features a slim label. The container is easy to hold and has a unique shape that stands out in its product category. The spray nozzle is conveniently located at the top of the bottle, allowing users to easily distribute the liquid over the surface of fruits and vegetables. After spraying, a simple wipe with a tissue or rinse with water is all that is needed to remove harmful bacteria, thanks to the natural ingredients in the washing liquid.
With a volume of 0.5L and a height of 300mm, this washing liquid container is designed to be practical and effective. Its natural composition ensures the removal of 99.9% of harmful bacteria, making it a safe and reliable choice for consumers. The design also emphasizes the importance of sustainability by using eco-friendly materials and promoting the use of natural ingredients.
The project to create this washing liquid container began in April 2014 and was completed in May 2014. The design was developed in St. Petersburg, Russia, and involved extensive research and analysis. Market research was conducted to study the packaging designs of competitors, and customer feedback was gathered to understand their preferences. The final design was evaluated through focus group discussions with potential buyers, ensuring that it met their expectations and desires.
As a result of its innovative design and focus on cleanliness and safety, this washing liquid container has received recognition in the form of the Iron A' Design Award in 2015. This prestigious award is given to well-designed, practical, and innovative creations that meet professional and industrial requirements. The design's integration of industry best practices and competent technical characteristics contribute to a better world by providing fulfillment and positive feelings to consumers.
Project Designers: Stanislav Shvechkov
Image Credits: Stanislav Shvechkov
Project Team Members: Stanislav Shvechkov
Project Name: Fruits and Vegetables
Project Client: Stanislav Shvechkov